For many reasons, the last decade has been both very difficult to me and also very kind to me in a variety of conflicting ways.
I’ve had personal tragedies in my life that have brought me to my knees, while at the same time (and in some cases because of those tragedies) I’ve stumbled upon one opportunity after another.
One of those opportunities was entering the Search Engine Optimization industry almost half a decade ago. Continue reading
Google announced the launch a new site called Google News Lab, which is designed to be a home on the web for reporter resources.
With this initiative, Google explains that by working directly with journalists it hope to have a lasting effect on future media:
“That’s Google launchs Google News Lab, a new effort at Google to empower innovation at the intersection of technology and media. Our mission is to collaborate with journalists and entrepreneurs to help build the future of media.”
Google hopes to accomplish this lofty goal in three distinct ways, see below:
Easy access to the tools journalists need
Providing Google data to journalists everywhere, and
Launching programs to take advantage of the opportunities that exist in today’s media industry
The tools which Google is referencing were actually rolled out in a series of announcements last week. They include YouTube Newswire, which also includes WITNESS Media Lab and The First Draft Collection, and the update to Google Trends.
Google has also forged new partnerships focused on re-imagining the future of news and information while empowering new voices in media. Currently, this includes partnerships with Matter, a media accelerator in San Francisco, and Hacks/Hackers, a global community group for developers and journalists.
The Google launchs Google News Lab for seo research is not just US-based, it also includes teams in the UK, France, and Germany to start with. The overarching goal of this initiative is to keep the world more informed by having technologists and journalists work together.
From the reader’s point of view, I would want to see four areas covered in first blog post.
First Blog Post # 1 – Who you are – how-to-overcome-your-fears-and-write-the-perfect first blog post. Tell me about your business, but also introduce me to the blog’s writers. Share pictures. The more information about yourself and your business that you are willing to share, the easier it will be for me as a reader to trust you. This is very overlooked by many businesses but we want to see pictures of the people that work for your business and more importantly, those that will be writing for the blog. It helps us identify and connect with them! Continue reading
1. Make sure your website is mobile friendly.
With the growing number of people using their mobile devices to search the Internet, a mobile friendly website can no longer be a luxury. If you have been putting off a mobile friendly website, now is the time to take it off the back burner. Google has made it crystal clear: if you want your website to place in mobile search results, it must be mobile-friendly. Continue reading
1. Mobile Friendly SEO Tips & Tools- Make sure your website is mobile friendly.
With the growing number of people using their mobile devices to search the Internet, a mobile friendly website can no longer be a luxury. If you have been putting off a mobile friendly website, now is the time to take it off the back burner. Google has made it crystal clear: if you want your website to place in mobile search results, it must be mobile-friendly. Continue reading
Professional SEO Research 
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